Reason through a category positioning choice
Decide which category to compete in before writing anything about the product.
What this prompt helps you do
The candidate categories with what each implies for competitors, expectations, and the case for one.
When to use it
A product could plausibly be positioned in several categories and the choice is being made by convenience.
What to prepare
The goal, relevant source material, constraints, examples, and the decision or action this should support.
How to get a strong result
Each category brings competitors and expectations you inherit; choose the comparison you can win.
How to use this prompt
Replace each placeholder with accurate context. Paste the complete prompt into Claude, review the response critically, resolve important questions, and use it as a considered input to the next decision—not as an unchecked final answer.