Troiana Prompt Library · ChatGPT · Marketing

Create a competitive positioning brief

Turn a market scan into a credible position, not a list of competitor features.

What this prompt helps you do

A positioning brief with category context, differentiated claim, proof, and messaging implications.

When to use it

You are preparing a launch, website rewrite, or strategic messaging work.

What to prepare

The goal, relevant source material, constraints, examples, and the decision or action this should support.

How to get a strong result

Add the facts, constraints, source material, and desired format that the model cannot know.

How to use this prompt

Replace each placeholder with accurate context. Paste the complete prompt into ChatGPT, review the response critically, resolve important questions, and use it as a considered input to the next decision—not as an unchecked final answer.

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