AI video and media platform
How to use
Hailuo AI.
Creating short cinematic video concepts, animating owned images, testing camera movement, and producing subject-led social-video drafts from controlled references.
Hailuo AI is a AI video and media creation platform from MiniMax. Creating short cinematic video concepts, animating owned images, testing camera movement, and producing subject-led social-video drafts from controlled references. This guide covers the whole path in one place: official access, a first session that produces something reviewable, the checks that make output trustworthy, and the permissions worth limiting before you connect real work.
AI should make the work easier to inspect. If the workflow removes the source, the owner, or the review step, redesign the workflow.
Access & setup
Find, install, and sign in to Hailuo AI
Get into the official Hailuo AI experience with the right account and a setup you understand.
- 01
Start at https://hailuoai.video/ and confirm the domain before entering account or payment information.
- 02
Availability: Hailuo AI is available through its web experience and supported applications, with text-to-video, image-to-video, subject-reference, camera-direction, image, audio, and media-agent workflows that vary by region and plan.
- 03
A supported account and device, sufficient credits or subscription access, rights to every prompt and reference asset, and current confirmation of commercial-use, watermark, privacy, model, and regional terms.
- 04
Sign in with the account you intend to keep using, then review plan, data, notification, and permission settings.
- 05
Run one low-risk test task before connecting sensitive files, repositories, or workspace data.
- Use official download pages.
- Review permissions during setup.
- Keep installers and applications updated.
First session
Your first useful Hailuo AI session
Learn the interaction loop using a small task with a clear outcome.
- 01
Define the shot purpose, duration, aspect ratio, subject, action, camera, environment, style, audio, and rights boundary.
- 02
Review the current Hailuo terms and plan before generation because the published default license is personal and non-commercial.
- 03
Use text-to-video for exploration or an authorized master reference image when subject or product consistency matters.
- 04
Generate a short test, then review identity, anatomy, motion, camera, background, artifacts, watermark, disclosure, and usage rights before export.
- State the outcome before the background.
- Provide the real source material.
- Review the result before expanding the task.
Quality control
Check the quality of Hailuo AI output
Turn a promising generation into an asset you can legally and safely ship.
- 01
Restate the brief, the deliverable format, and where the asset will appear before judging any output.
- 02
Inspect at full resolution: generated media hides its errors at thumbnail size.
- 03
Check the details these systems reliably get wrong — hands, text, logos, reflections, symmetry, and edge artefacts.
- 04
Confirm the licence and commercial-use terms for your plan, and check the output does not reproduce a recognisable style, mark, or likeness you have no right to use.
- 05
Review for accessibility and delivery: alt text, contrast, colour profile, file size, and the exact export format.
- Inspect at full resolution before approving anything.
- Confirm commercial-use rights before an asset reaches a client.
- Keep the prompt and settings with the asset so it can be reproduced.
Privacy & permissions
Use Hailuo AI safely
Use the platform without surrendering rights, likenesses, or client material you do not control.
- 01
Confirm you hold the rights to every reference image, voice, or clip before uploading it.
- 02
Check whether your plan trains on submitted content, and opt out before uploading client work.
- 03
Never upload a real person's likeness or voice without their explicit, documented consent.
- 04
Review the output for marks, styles, or likenesses you have no licence to reproduce.
- 05
Label synthetic media where your client, platform, or jurisdiction requires disclosure.
- Hailuo's current published terms grant broad rights in user contributions and describe service use as personal and non-commercial unless another agreement applies. Subject references can create impersonation and privacy risks, while generated motion may drift or invent details. Never upload a person's face or voice without specific consent, assume a paid plan automatically grants commercial rights, remove provenance marks, or publish before checking current terms, privacy, likeness, copyright, and platform rules.
- Follow your organisation's approved-use policy.
- Never treat fluent output as authorization to act.
Core workflows
Step-by-step ways to use Hailuo AI for the work it does best.
Each workflow is a separate guide with its own steps and review checkpoints.
Turn one shot brief into controlled motion while keeping camera, subject, cost, artifacts, and usage rights reviewable.
↗ 02 WorkflowAnimate an authorized subject reference with Hailuo AIBuild a recognizable subject-led clip while protecting likeness consent and controlling identity drift across motion.
↗Official references
Check the current product documentation.
Features, plan limits, availability, and data controls change. These official pages are the starting points used for this guide.
- Hailuo AI official site ↗
- Hailuo AI Terms of Service ↗
- Hailuo AI Privacy Policy ↗
- Hailuo subject-consistency guidance ↗